I headed to my local YMCA to hit the weights, and a huge sign out front touted zero joiner fees if you sign up by the end of the month of January.
It was so packed you could sagely move between free weight equipment. There were lines waiting for all circuit equipment, and forget trying to find an open treadmill.
I understand the Y is a not for profit org, but I wonder if they shouldn’t focus more on pulling additional new revenue from existing members with services like paid classes, personal training, etc.
Plus, how many of these “Resolutioners” will really be around in 60 days anyway?